Vol. 03 · Metrics Map
The Product Metrics Map.
Around 70 product metrics, grouped by what they actually measure, with the lines that connect them. Pick your stage and goal — the map highlights what to track now and dims the noise.
Product-type preset
One click → must-track metrics for the model.
Stage
Goal
Search
74 of 74 highlighted
North Star
Acquisition
Activation
Engagement
Retention
Revenue
Referral
Unit Economics
Quality & Trust
Lines = upstream → downstream (a driver feeds into the metric on its right). Hover a card to focus its neighbors. Click for definition.
Glossary
Every abbreviation, spelled out.
Want the thinking behind these? Read Field Notes.